About Blue Moon Estate Sales

Who Is Blue Moon Estate Sales?

Deb and Ken Blue founded Blue Moon Estate Sales in 2009. With years of experience in both antiques and business management, this step into full-time entrepreneurship was an excellent opportunity in a very uncertain financial time. The Blues hit the ground running, and Blue Moon rapidly became the most active estate sale company in Raleigh, NC. Ken’s son, David Blue, joined in to help make the family’s entrepreneurial dream a reality.

They soon made plans to optimize their tried-and-true processes and built their business in the form of a reproducible and reliable franchise. This business model has enabled others to enter the estate sale industry and enjoy the many benefits of self-employment.

Meet the Franchise Support Team

Our team of highly experienced professionals work hard to support our franchisees all across the country. Here are the Blue Moon team members who can help you discover personal fulfillment and professional success as a Blue Moon Estate sales franchisee:

Bob

Lang

President

Bob is responsible for the strategic operations and growth of the Blue Moon Franchise Systems, and he’s passionate about helping Blue Moon franchisees achieve their entrepreneurship dreams. Bob is a Certified Franchise Executive and has 25 years of experience in franchise operations management, field support, finance, and business intelligence. He has worked with hundreds of franchisees at well-regarded national brands Pearle Vision, ProSource Wholesale Flooring, and BrightStar Care.

A woman with curly, dark hair and bangs smiles at the camera. She is wearing a sleeveless top with ruffled details. The background is plain white.

Traci

Hanzalik

Franchise Business Consultant

Traci works one-on-one with franchisees to launch and grow their business. On coaching calls with franchisees, she answers questions and provides guidance on business, sales, marketing, operations, staffing, and other areas involved in the success of each location. Traci has worked in franchising for 25 years, and enjoys spending her spare time with family, visiting the beach, and exploring the beautiful outdoors.

A woman with long brown hair smiles brightly. She is wearing a light-colored top, a gold necklace, and hoop earrings. The background is softly blurred, suggesting an outdoor setting.

Janet

Diaz

Franchise Development Director

Janet has extensive experience in franchise sales and joined the Blue Moon team in late 2019. She nurtures relationships with potential franchisees and helps to determine if candidates are a good fit for the Blue Moon Estate Sales family. Outside of work, Janet enjoys traveling with her family. You can also find her working in the garden, putting miles on her bike and cheering for her son on the basketball court.

A woman with long, brown, wavy hair smiles while wearing a green plaid blazer over a black top. The background is a plain white.

Jennifer

Wiedemann

Franchise Development Director

Jennifer is a Franchise Development Director at Blue Moon Estate Sales and has been in the franchising industry since 2015. She excels in cultivating meaningful relationships with potential franchisees to ensure they align with the Blue Moon Estate Sales family’s values and vision. Her commitment to fostering strong partnerships is matched only by her enthusiasm for helping the company grow. Outside of her professional life, Jennifer is an avid traveler with a passion for exploring diverse cuisines and dining experiences, and loves the excitement of live concerts.

Kayla

Smith

Franchisee Trainer

As the Blue Moon trainer, Kayla is responsible for leading training sessions and continuing to evolve the training and Learning Management System. She leads the loyalty program in Marsello and is responsible for the onboarding of new owners. Kayla earned her Bachelor of Business Administration in Marketing with a minor in business analytics from Appalachian State University in Boone, NC. In her free time, Kayla loves to watch the Carolina Hurricanes hockey team and spend time with her family, friends, and favorite dog Miller.

Blue

Moon

Corporate Marketing Team

The Best Life Brands marketing team is made up of professionals focused on all aspects of B2B and B2C marketing for four brands, including Blue Moon Estate Sales, CarePatrol, Boost Home Healthcare, and ComForCare Home Care, as well as its counterpart At Your Side Home Care. The team handles franchise development marketing to recruit new owners, corporate level marketing to increase brand awareness and credibility across the nation, and marketing for current owners to increase brand awareness and business success at a local level. Franchisees can rely on the marketing team for both training and resources to communicate effectively to consumers, clients, referral partners, and other local community members. The marketing team is responsible for organic and paid efforts, including but not limited to: website development, search engine optimization, advertising and analytics, graphic design, social media, copywriting, print collateral, radio, podcasts, and video development.

Jake

Vinluan

Franchise Business Consultant

Jake is a passionate people person with a deep commitment to coaching others in achieving their dreams. With 13 years of experience in franchising, he excels in guiding individuals through various domains, including operations, sales, and marketing. His enthusiasm for empowering others is matched only by his love for spending quality time with his family. In his spare time, Jake enjoys reading the Bible and exploring new places through travel, human connection, and continually seeking inspiration from the world around him.

Our Culture

Brand power. A proven business system. In-depth training. A powerful technological platform. These elements are key to a successful business franchise, and Blue Moon has them in spades. We’re always looking for caring, energetic people to join us on our mission of helping people rehome belongings with care and respect – and we offer you lots of perks as a Blue Moon Estate Sales franchisee, including:

A flexible schedule

Complete market support

Low startup costs

Very low overhead

Blue Moon Core Values

We have been proactive in defining our culture as a brand and formulating a clear direction for continually moving into a brighter future. Every decision we make is based on our five core values, and they are ingrained in everything we do as a service-oriented business and an industry-leading brand.

INTEGRITY

We practice integrity every day. Our goal is to provide the most honest and professional estate liquidation services in the country, complete with understandable systems, clear guidelines, and true transparency. Our goal is to set new industry standards.

ACCOUNTABILITY

As a brand, it is incredibly important to us to provide great service on a consistent basis. It is not only what we do but what we don’t do that matters. To continue leading the industry, we must take responsibility for our actions, hold ourselves accountable as business owners and act as brand ambassadors to customers and clients.

GROWTH MINDSET

We ask that every franchise owner learns and embraces a growth mindset. It is important not only to improve as a business owner but to have a continued thirst for knowledge and improvement in everything you do. Growth comes from an inner desire and the continued action of learning and seeking experience.

EFFECTIVE COMMUNICATION

Within our organization, effective communication is a must because there are multiple levels of the business that need to communicate with each other. Whether it is speaking with clients, customers, or fellow members of the community, clear and effective communication is key.

GRIT

To quote Angela Duckworth: “Grit is passion and perseverance for very long-term goals. It is sticking with your future day in and day out –not just for the week or the month, but for years.” The services we provide to our community and the smiles on the faces of the people we serve motivate us to continue on through the best and worst days of the job.

Ready to Be Your Own Boss?

Ready to get started on your next chapter as a Blue Moon franchisee? Take your future to the moon and back with Blue Moon Estate Sales!

Request Info
Apply Today