Build Success the Blue Moon Way!

As a Blue Moon Estate Sales franchisee, you’ll have the tools and support you need to take your business to the moon and back – while having fun and helping your neighbors!
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The Blue Moon Business Model

The estate sale industry has been dominated for years by local “mom-and-pop” operations looking to make a quick buck. We are revolutionizing this niche business field with a proven, replicable business model that empowers our national network of motivated and engaged experts to build long-term success.

Two women sitting on a couch, focused on a laptop screen. The woman on the right, with glasses and gray hair, is pointing at the screen, while the woman on the left, with dark hair, listens attentively. They appear to be in a discussion.

We teach our franchisees all our trade secrets and train them extensively on the nuances of marketing successfully, acquiring new clients and conducting well-organized sales. Our franchisees also attend fun, hands-on courses covering specialty item assessment and fair market value research.

Plus, you’ll hit the ground running as a Blue Moon franchisee with a lead-generating website, as well as access to our invaluable, customized software that makes the back-of-house and customer-facing aspects of the business a breeze.

Rather than selling you a brand license then leaving you to fend for yourself, your Blue Moon franchise benefits from our ongoing resources of:

  • Expert Support and Collaboration
  • Recognized Brand Awareness
  • Standardized Systems

Need more reasons to take the next step toward your Blue Moon future?

The years-long learning curve of typical franchises is dramatically shortened at Blue Moon, thanks to:

Low Startup Costs compared to other franchise buy-ins

Powerful Brand Identity with national recognition

Home-Based Workplace for low overhead costs

Minimal Inventory with very little storage required

Industry-Leading Tech to jumpstart your success

Expert Support for answering questions and overcoming challenges

PR Backing to help generate leads

No Accounts Receivable for stress-free bookkeeping

Reasonable Royalties for sustainable income

Exponential Growth from retiring Baby Boomers

Flexible Scheduling for better work-life balance

Fast-Paced Work that’s never boring!

Our proprietary Moonetize™ process revolutionizes the way estate sales are conducted through advanced technology. By integrating professional valuation, accurate cataloging, and data-backed pricing, we bring certainty and care to every liquidation project. This system removes the guesswork from operations, ensuring consistency and accuracy across all franchise locations.
Moonetize™ balances maximizing client returns with maintaining competitive pricing that keeps loyal shoppers returning to our events. This technology-driven approach allows our franchise owners to run efficient, high-volume sales while upholding the national brand standards that define the Blue Moon Way.

Business Investment

Our estimated total franchise investment ranges from $57,015 to $113,325 – with an initial fee range from $24,500-$57,000. In compiling this financial data, we relied on our own industry knowledge and experience, as well as that of our affiliate and existing franchisees. These figures are estimates only, and we cannot guarantee that you will not have additional expenses in starting your franchised business.

Build Your Success & Impact Your Community with Blue Moon Estate Sales

“Four years working our tails off building our business in a small townhome. We’re building our new dream home in year five. Hard work pays off!”

– Chris and Terri Dickson
Blue Moon Estate Sales of the Triad

Take the Leap Into Your Blue Moon Future!

Ready to start your next chapter with a proven business model and incredible support? Apply for your Blue Moon franchise today!

Frequently Asked Questions

Why is this model considered a "low-risk" franchise opportunity?

Blue Moon is considered low-risk due to its low initial investment (under $100,000 for many territories) and a standardized, proven business model that removes the learning curve associated with independent startups.

How do I generate income as a franchisee?

Your revenue is derived from commissions charged to the sellers of the estates, typically calculated as a percentage of the gross sales from the event.

What is the "Blue Moon University"?

It is our online training platform that allows owners and their team members to engage in self-paced learning, covering everything from lead generation to staging and item assessment.

Does the business model allow for scaling?

Yes, the model is highly scalable. You can start with a small team (typically around five employees) and expand your staff and the number of sales you host as your market reputation grows.

Are there issues with "accounts receivable" in this business?

No, one major benefit of the Blue Moon model is having no accounts receivable. Payments are collected at the point of sale, ensuring stress-free bookkeeping and consistent cash flow.